FENDER PLAY FOUNDATION

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FENDER BEGINNING

The Fender Play Foundation arms underprivileged rockers with instruments and lessons.

This campaign will inspire kids to take advantage of the program and strive for greatness.

INSTAGRAM POSTS

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INSTAGRAM STORIES

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YOUNG ROCKER HIGHLIGHTS

Young maestros will get a chance to show off their skills with a gig on our IG Live.

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SNAPCHAT GEO-FILTER

Available near historic rock n’ roll locations.

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AUCTION

Selling rock n’ roll memorabilia to support instrument donations.

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CW: LIAM BERG
CO AD: MICHAEL SIMON

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CACTI

PENNINGTON